While not as big as some online ad platforms, Quora advertising provides valuable opportunities to reach a targeted audience that has a potentially high level of interest in what you provide and that is likely on the platform looking for solutions. Plus, there’s less competition, and ads can be cheaper to run. Discover exactly how to…

Just like any other business, your local business needs visibility on Google in order to grow revenue and attract new customers from your local area. In this post, discover why a Google local ranking matters and how Google ranks local businesses, and then get 9 steps to to grow your own rankings and visibility on…

Email marketing with WordPress is likely a lot simpler than you think! Often all it takes is selecting and then adding the right plugin, and we share over 10 of the best ones in this post. Find plugins that integrate with popular email campaign services, that help you collect email addresses from visitors, and that…

Google PPC can be one of the most effective lead generation strategies available, and the good news is that getting started is a lot easier than you might think! This post shows you exactly how to use Google PPC for effective lead generation, including some advanced tips to help maximize your results while minimizing costs…

Hashtags are powerful tools that businesses use to increase visibility with audiences and connect with customers. But how do you know which are the most effective hashtags for business growth? This post helps you choose the right hashtags for different social platforms, create a successful hashtag strategy, and…

LinkedIn analytics tools are an essential part of understanding how you’re currently performing on LinkedIn, and helping your business to stand out on the platform. This post introduces you to over 9 of the top LinkedIn analytics tools available today, including both free and premium choices, and catering to a range of…

This comprehensive guide aims to familiarize you with what many people refer to as Bing Display Ads (officially, 'Microsoft Advertising'), detailing what they are, their benefits, and the steps you need to get you started. We'll explore the key advantages of the platform, and you'll also find advanced tips to take...

Use this comprehensive collection of 101 examples of some of the best Pinterest Idea Pins out there to inspire your own Pins, rekindle your creativity and enhance the appeal and engagement levels of your content. These Idea Pin examples are sourced from multiple creators across multiple niches, from lifestyle to photography to…

AI blog content generator tools are making it significantly faster, easier, and more efficient to create helpful, valuable and engaging blog posts. And often the same tools can be used to create many other types of content too. This post explores seven of the top AI blog content generators available today, helping you to…

For B2B businesses, LinkedIn is a valuable source of high quality leads — and a LinkedIn Lead Generation campaign can be one of the most cost effective ways to acquire them. This post shares exactly how to approach it, from optimizing your presence on the platform, to setting up your campaign and creating your...