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Guest Posting for Backlinks: Does It Still Work?

Guest Posting for Backlinks: Does It Still Work?

Is guest posting for backlinks an outdated technique that no longer works in practice? Or is it still effective today? One of the main reasons business owners and marketers pursue guest posting is for the potential SEO benefits. But what does Google have to say on the topic, and are there additional benefits that…

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How to Repurpose Content for Social Media

How to Repurpose Content for Social Media

Discover a highly efficient and effective framework to repurpose content for social media on a regular and consistent basis, growing your social media presence in a way that’s just “taken care of” and growing your return on investment from the creation of content you’ve already published elsewhere. Putting this into practice puts you head and shoulders above…

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11 Top Ways to Repurpose YouTube Videos

11 Top Ways to Repurpose YouTube Videos

Here are 11 of the best ways to repurpose YouTube videos and ramp up your results. By repurposing each video you publish, you multiply the benefits and maximize your results. These simple strategies show you how to use the video in different ways and put it in front of as many people as possible (you’ll even find out how to put those on auto-pilot!)...

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YouTube Search Ads: a Step-by-Step Guide

YouTube Search Ads: a Step-by-Step Guide

This 7-step guide gets you up and running with YouTube Search Ads. YouTube Search is technically the second biggest search engine in the world, and the ability to show ads within their results gives you access to a huge, and highly engaged, audience. In this post, you’ll discover exactly how to create your own YouTube Search Ads campaign…

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21 Ways to Repurpose Content for Social Media

21 Ways to Repurpose Content for Social Media

Explore these 21 different and creative ways to repurpose content for social media, including some you may not have thought or known about before. The fact is that it’s tough to attract much engagement for the standard link post. As you’ll discover, many other types of social content attract far higher levels of engagement, and your content elsewhere can be easily repurposed into it…

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How Often Should You Post on LinkedIn?

How Often Should You Post on LinkedIn?

How often should you post on LinkedIn? There’s a lot of different advice on the topic, but what’s the truth? In this post, we assess what the optimal posting levels are, the key question to ask that determines how often you should be posting, and the best way to ensure the all-important posting consistency that you need to succeed on LinkedIn.

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How to Create a Webinar Presentation

How to Create a Webinar Presentation

Here’s a full guide on how to create a webinar presentation, right from defining your objective and deciding how to deliver the webinar, through to having a polished and refined presentation you’re fully confident in and ready to deliver live. Discover how to create your...

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Guest Blogging for SEO: How to Get Started

Guest Blogging for SEO: How to Get Started

How does guest blogging for SEO purposes actually work? Whether you’re an author or a blog owner, how do you benefit from guest blogging, and how do you get started? That’s what this post explores, including how to approach it in the right way to maximize the SEO advantages, improve your rankings, and grow your traffic from search…

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How to Set Up a Webinar on Zoom

How to Set Up a Webinar on Zoom

This post shows you how to set up a webinar on Zoom, an increasingly popular option for hosting webinars, with audiences generally familiar with the software thanks to the Covid pandemic. Discover how to schedule your webinar, how to practice it ahead of time, including with any co-hosts and panellists, and how to invite attendees…

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How to Set Up a YouTube Channel for Your Business: 5 Easy Steps

How to Set Up a YouTube Channel for Your Business: 5 Easy Steps

With video consumption continuing to grow, this post shows you how to set up a YouTube Channel for your business, via 5 easy steps. We cover how to create your new channel under a brand account so you can assign others to help manage it, how to customize your channel for your business, and setting up your channel in the right way to maximize new subscribers and growth.

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